When business conditions are fluid and changing, as we uncover fuzzy ideas for the product, we discover more about the factors and variables that affect our business outcomes. Keeping things loosely coupled and flexible can work well in our favor. It can help us to respond to new information better, without being held back by the cost of rework due to choices made previously. If anything, our efforts should be towards getting as much data and upfront analyses as possible. We must think through our options and have a good grasp on the benefits and trade-offs of the options we have, so that when the time to take a decision is nigh, we are well prepared. So, I'm sure we would all agree that in order to make informed decisions better and faster, we need full visibility into all aspects that concern product strategy.
Stakeholders from different businesses and technology functions need to come together to align on strategy. When they do, they must be ready and inclined to share...