Book Image

AI-Powered Commerce

By : Andy Pandharikar, Frederik Bussler
Book Image

AI-Powered Commerce

By: Andy Pandharikar, Frederik Bussler

Overview of this book

Commerce.AI is a suite of artificial intelligence (AI) tools, trained on over a trillion data points, to help businesses build next-gen products and services. If you want to be the best business on the block, using AI is a must. Developers and analysts working with AI will be able to put their knowledge to work with this practical guide. You'll begin by learning the core themes of new product and service innovation, including how to identify market opportunities, come up with ideas, and predict trends. With plenty of use cases as reference, you'll learn how to apply AI for innovation, both programmatically and with Commerce.AI. You'll also find out how to analyze product and service data with tools such as GPT-J, Python pandas, Prophet, and TextBlob. As you progress, you'll explore the evolution of commerce in AI, including how top businesses today are using AI. You'll learn how Commerce.AI merges machine learning, product expertise, and big data to help businesses make more accurate decisions. Finally, you'll use the Commerce.AI suite for product ideation and analyzing market trends. By the end of this artificial intelligence book, you'll be able to strategize new product opportunities by using AI, and also have an understanding of how to use Commerce.AI for product ideation, trend analysis, and predictions.
Table of Contents (17 chapters)
1
Section 1:Benefits of AI-Powered Commerce
5
Section 2:How Top Brands Use Artificial Intelligence
11
Section 3:How to Use Commerce.AI for Product Ideation, Trend Analysis, and Predictions

Chapter 9: Delivering Insights with Product AI

Data is a goldmine for product teams, allowing you to develop better, more targeted offerings for your customers. You can use data to build actionable insights into how people interact with your products and make decisions that will help you deliver the best possible product experience.

But simply having data isn't enough. What matters is how you use it. The key, as we'll discuss in this chapter, is to take a holistic approach that integrates data into the entire product innovation life cycle. In this chapter, you'll learn about how to integrate data into the product innovation life cycle, including decisions around product development, product launches, and more. In short, you'll learn how to use data to bring better products to market, faster.

We'll discuss how to use Commerce.AI's Product AI features for every stage of the product life cycle, from market research and product ideation and creation...