iAd Producer manages all the HTML5, CSS3, and JavaScript in your iAd without your having to write a single line of code. In the following screenshot, we can see the rich visual interface of iAd Producer:

iAd Producer gives a visual overview of the structure and flow of your iAd. With it, you can add additional subpages and restructure your entire iAd in just a few clicks.

All your media assets are stored in the central asset library, which automatically manages support for high- and low-resolution displays by optimizing assets for the Retina display used in newer Apple iOS devices.

We can build entire ads just by dropping images and videos onto motion-rich 3D carousels with iAd Producer's pre-built templates. Menus are auto generated for the user to explore and navigate around your iAd.

iAd Producer makes it easy to apply visual animations and effects to your content, a great way of adding character and excitement to your iAd, without the heavy overhead of video. These animations includes wipes, fades, spinning effects, and cube transitions that can be applied to media items, text, or even entire pages.

To create a visually impacting experience that users are familiar with, iAd Producer includes a rich library of carousels, buttons, audio or video players, and galleries; all these can be added into your iAd with a simple drag-and-drop.

Throughout making your ad, iAd Producer validates and checks your project, identifying common problems, such as images being the incorrect size or format, or you're having forgotten to configure a certain page. This means you can catch issues early and focus on creating your ad.

To extend your iAd's functionality beyond the inbuilt features of iAd Producer, we're able to view, edit, and extend the code it creates to create even cooler stuff like social sharing of your content, quizzes, or competitions.

Once you've finished your iAd, iAd Producer packages and optimizes your assets to reduce the size and time spent, delivering your complete ad experience to the user.

The iOS Simulator is a virtual iPhone or iPad that runs on your Mac's desktop and a quick way of testing on devices that you can't buy or that aren't publicly available yet. It supports most of the features a real device would have, such as orientation and shakes. Orientation allows the device to know when it has been rotated and update the screen content accordingly. Similarly, with shakes, we can update on-screen content when the users shake their device. In the iOS Simulator, we can emulate these rotations and shakes from the menu; unfortunately, shaking or rotating your Mac won't have similar results.

The iAd Tester app is a mobile application you can install on your iPhone, iPod, or iPad, through iTunes. The iAd Tester app is able to remotely connect to iAd Producer on your Mac and lets you test how your iAd will appear in other developers' apps.

To access iAd Producer, the iPhone/iPad simulator, or to test your iAd on a device, you'll need to join the Apple Developer Program.

If you have your own iOS application, Apple has a pre-built iAd package to drive downloads to your app, called iAd for Developers. To use this, you'll need to have an app live on the App Store, then contact Apple through the form available at http://advertising.apple.com/contact/, and choose iAd for Developers, to promote an app. The single page iAd is almost identical to your App Store listing and looks similar to the example, shown as follows: