Book Image

Machine Learning with R - Fourth Edition

By : Brett Lantz
5 (1)
Book Image

Machine Learning with R - Fourth Edition

5 (1)
By: Brett Lantz

Overview of this book

Dive into R with this data science guide on machine learning (ML). Machine Learning with R, Fourth Edition, takes you through classification methods like nearest neighbor and Naive Bayes and regression modeling, from simple linear to logistic. Dive into practical deep learning with neural networks and support vector machines and unearth valuable insights from complex data sets with market basket analysis. Learn how to unlock hidden patterns within your data using k-means clustering. With three new chapters on data, you’ll hone your skills in advanced data preparation, mastering feature engineering, and tackling challenging data scenarios. This book helps you conquer high-dimensionality, sparsity, and imbalanced data with confidence. Navigate the complexities of big data with ease, harnessing the power of parallel computing and leveraging GPU resources for faster insights. Elevate your understanding of model performance evaluation, moving beyond accuracy metrics. With a new chapter on building better learners, you’ll pick up techniques that top teams use to improve model performance with ensemble methods and innovative model stacking and blending techniques. Machine Learning with R, Fourth Edition, equips you with the tools and knowledge to tackle even the most formidable data challenges. Unlock the full potential of machine learning and become a true master of the craft.
Table of Contents (18 chapters)
16
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17
Index

Understanding association rules

The building blocks of a market basket analysis are the items that may appear in any given transaction. Groups of one or more items are surrounded by brackets to indicate that they form a set, or more specifically, an itemset that appears in the data with some regularity. Transactions are specified in terms of itemsets, such as the following transaction that might be found in a typical grocery store:

{bread, peanut butter, jelly}

The result of a market basket analysis is a collection of association rules that specify patterns found in the relationships among items in the itemsets. Association rules are always composed from subsets of itemsets and are denoted by relating one itemset on the left-hand side (LHS) of the rule to another itemset on the right-hand side (RHS) of the rule. The LHS is the condition that needs to be met in order to trigger the rule, and the RHS is the expected result of meeting that condition. A rule identified from the...