Book Image

Automate it! - Recipes to upskill your business

By : Chetan Giridhar
Book Image

Automate it! - Recipes to upskill your business

By: Chetan Giridhar

Overview of this book

<p>This book gives you a great selection of recipes to automate your business processes with Python, and provides a platform for you to understand how Python is useful to make time consuming and repetitive business tasks more efficient. Python is a mature high level language, has object-oriented programming features, powers various apps, has a huge set of modules, and great community support. Python is extremely easy to use, can help you get complex tasks done efficiently and is an apt choice for our needs.</p> <p>With a classic problem-solution based approach and real-world examples, you will delve into things that automate your business processes. You will begin by learning about the Python modules to work with Web, Worksheets, Presentations and PDFs. You’ll leverage Python recipes to automate processes in HR, Finance and making them efficient and reliable. For instance, company payroll — an integral process in HR will be automated with Python recipes.</p> <p>A few chapters of this book will also help you gain knowledge on working with bots and computer vision. You will learn how to build bots for automating business use cases by integrating artificial intelligence. You’ll also understand how Python is helpful in face detection and building a scanner of your own. You will see how to effectively and easily use Python code to manage SMS and voice notifications, opening a world of possibilities using cloud telephony to solve your business needs. Moving forward, you will learn to work with APIs, Webhooks and Emails to automate Marketing and Customer Support processes. Finally, using the various Python libraries, this book will arm you with knowledge to customize data solutions and generate reports to meet your business needs.</p> <p>This book will help you up-skill and make your business processes efficient with the various Python recipes covered in this book.</p>
Table of Contents (18 chapters)
Automate it!
Credits
About the Author
About the Reviewer
www.PacktPub.com
Customer Feedback
Preface

Automating social media marketing with Twitter APIs


Joy is a marketing manager of a world-known consumer brand. She handles the content marketing portfolio of the company and heavily relies on blogs and social media to showcase the company's product line and create a buzz in the market.

Without doubt, she has a few problems! Some of the products that she markets have been designed differently for different markets, so she has to work across time zones to make sure her content gets published at the right time. She also feels the need to repeat her posts just to make sure she reaches the majority of her customers; this would also help in improving brand recognition.

Getting ready

If you carefully analyze her situation, Joy has two issues. One, she has to ensure her social media content is posted at the right time, based on her customer market. So if her product is being sold in Australia, she needs to make sure that her tweets are posted as per the Australian time when her customers are most...