Book Image

Amazon Connect: Up and Running

By : Jeff Armstrong
Book Image

Amazon Connect: Up and Running

By: Jeff Armstrong

Overview of this book

Amazon Connect is a pay-as-you-go cloud contact center solution that powers Amazon’s customer contact system and provides an impressive user experience while reducing costs. Connect's scalability has been especially helpful during COVID-19, helping customers with research, remote work, and other solutions, and has driven adoption rates higher. Amazon Connect: Up and Running will help you develop a foundational understanding of Connect's capabilities and how businesses can effectively estimate the costs and risks associated with migration. Complete with hands-on tutorials, costing profiles, and real-world use cases relating to improving business operations, this easy-to-follow guide will teach you everything you need to get your call center online, interface with critical business systems, and take your customer experience to the next level. As you advance, you'll understand the benefits of using Amazon Connect and cost estimation guidelines for migration and new deployments. Later, the book guides you through creating AI bots, implementing interfaces, and leveraging machine learning for business analytics. By the end of this book, you'll be able to bring a Connect call center online with all its major components and interfaces to significantly reduce personnel overhead and provide your customers with an enhanced user experience (UX).
Table of Contents (17 chapters)
1
Section 1: Planning
6
Section 2: Implementation

Types of flows

Connect has nine different types of contact flows. They each serve a specific purpose, and we will cover those in depth in the next few sections.

The nine contact flow types are as follows:

  • Inbound contact flow
  • Customer queue flow
  • Customer hold flow
  • Customer whisper flow
  • Outbound whisper flow
  • Agent hold flow
  • Agent whisper flow
  • Transfer to agent flow
  • Transfer to queue flow

The important thing to remember is that of these nine different types, most of your work will be performed using the inbound contact flow. The others will be used in your call center, but you won't have to do as much work with them as you will with the inbound contact flow type.

Inbound contact flow

This is the default kind of flow in Connect when you click the button to create a contact flow. Inside of the inbound flow, you will put your AI bots, Interactive Voice Response (IVR), interfaces, and other advanced features such as callbacks...