Book Image

SQL for Data Analytics

By : Upom Malik, Matt Goldwasser, Benjamin Johnston
3 (1)
Book Image

SQL for Data Analytics

3 (1)
By: Upom Malik, Matt Goldwasser, Benjamin Johnston

Overview of this book

Understanding and finding patterns in data has become one of the most important ways to improve business decisions. If you know the basics of SQL, but don't know how to use it to gain the most effective business insights from data, this book is for you. SQL for Data Analytics helps you build the skills to move beyond basic SQL and instead learn to spot patterns and explain the logic hidden in data. You'll discover how to explore and understand data by identifying trends and unlocking deeper insights. You'll also gain experience working with different types of data in SQL, including time-series, geospatial, and text data. Finally, you'll learn how to increase your productivity with the help of profiling and automation. By the end of this book, you'll be able to use SQL in everyday business scenarios efficiently and look at data with the critical eye of an analytics professional. Please note: if you are having difficulty loading the sample datasets, there are new instructions uploaded to the GitHub repository. The link to the GitHub repository can be found in the book's preface.
Table of Contents (11 chapters)
9
9. Using SQL to Uncover the Truth – a Case Study

Assembling Data

Connecting Tables Using JOIN

In Chapter 2, The Basics of SQL for Analytics, we discussed how we can query data from a table. However, the majority of the time, the data you are interested in is spread across multiple tables. Fortunately, SQL has methods for bringing related tables together using the JOIN keyword.

To illustrate, let's look at two tables in our database – dealerships and salespeople. In the salespeople table, we observe that we have a column called dealership_id. This dealership_id column is a direct reference to the dealership_id column in the dealerships table. When table A has a column that references the primary key of table B, the column is said to be a foreign key to table A. In this case, the dealership_id column in salespeople is a foreign key to the dealerships table.

Note

Foreign keys can also be added as a column constraint to a table in order to improve the integrity of the data by making sure that the foreign key never...