Mobile browsers have a distinct usability advantage. If we want to link to an e-mail address, the native e-mail client will instantly pop up. The following code is an example:
<a href="mailto:[email protected]">email me</a>
We can do the same thing with phone numbers and every device will instantly pop up an option to call that number. This is the functionality unmatched on desktops, since most do not have telephony. Here is the href element from the preceding code:
href="tel:+18167816500"
Maps are another specialty in mobile, since virtually, all smart phones have built-in GPS software. Link to Google Maps, and the users will be shown the web view and prompted to open it in Google Maps for iOS, as shown in the following screenshot:
Here's the href attribute for the maps link which is just a standard link to Google Maps:
href="https://maps.google.com/maps?q=9771+N+Cedar+Ave,+Kansas+City ,+MO+64157"
In iOS and Android, the OS will intercept...