Book Image

TYPO3 4.2 E-Commerce

By : Adrian Zimmerman, Inese Liberte, Edgars Karlsons
Book Image

TYPO3 4.2 E-Commerce

By: Adrian Zimmerman, Inese Liberte, Edgars Karlsons

Overview of this book

The popularity of online shopping has increased drastically over the past few years. TYPO3 is fully equipped to meet all the challenges of modern electronic commerce. TYPO3 can be enlarged afrom a pure content-based online catalog to a fully-grown shop system with a variety of extensions. It may be easy to plan a website but when it comes to implementing the design and developing a successful e-commerce site, you might come across a lot of difficulties.This book teaches all the aspects of quickly setting up a feature-packed, easy-to-build e-commerce site—from basic installation and configuration of TYPO3 through adding features step-by-step to an example website. It demonstrates the setting up of an online TYPO3 e-commerce site from scratch and walks you through lucrative tips on attracting customers and maximizing profit.This book takes you through the creation of an appealing online shop in steps. It starts with the basics of TYPO3 and TYPO3 installation and shows how to use its standard features to begin construction of an online shop. It will help you improve the selling interface and handling of orders with new modules and other customizations. It discusses various template configurations and plugins. You will learn how to build attractive product catalogs, profiles for registered and unregistered users, and online shop SEO. You will also learn to provide effective search facilities for systematic navigation of your site. Further, various modules for payment and delivery will be discussed. Finally, you will learn how to manage and market your site.
Table of Contents (15 chapters)
TYPO3 4.2 E-Commerce
About the Authors
About the Reviewers

Chapter 6. Navigation Inside the Online Shop and Content Search

This chapter covers navigation and searching possibilities inside shop content. Navigation in your online shop is one of the most important aspects of creating an effective website. The web page design and content is also important but without navigation your website can't completely work. Navigation must be simple and logical; thereby, you can increase the number of visitors who will return to your online shop.

This chapter describes how to organize common, supplementary, and linked content navigation. The topics covered are:

  • Navigation by products, producer, and other references

  • Navigation types

  • Additional extensions (indexed search)

By the end of this chapter, you should have navigation and searching integrated into the online shop catalogue and content.

Navigation inside page content and sitemap

Like most functions in your web page, navigation is also included in the TYPO3 Core. For example, navigation in TYPO3 offers different...