Book Image

Working with Microsoft Forms and Customer Voice

By : Welly Lee
Book Image

Working with Microsoft Forms and Customer Voice

By: Welly Lee

Overview of this book

Microsoft Forms and Dynamics 365 Customer Voice enable organizations to collect and analyze feedback from employees and customers, helping developers to integrate their feedback and business users to collect feedback that will guide them to develop customer-centric solutions. This book takes a hands-on approach to leveraging Microsoft Forms and Dynamics 365 Customer Voice capabilities for common feedback scenarios and covers best practices and tips and tricks to have your solution up and running in no time. You'll start by exploring common scenarios where organizations collect feedback from employees and customers and implement end-to-end solutions with Forms. You’ll then discover how to create surveys and get to grips with different configuration options commonly used for each scenario. Throughout the book, you'll also find sample questions and step-by-step instructions for integrating the survey with related technology such as Microsoft Teams, Power Automate, and Power BI for an end-to-end scenario. By the end of this Microsoft book, you’ll be able to build and deploy your complete solution using Microsoft Forms and Dynamics 365 Customer Voice, allowing you to listen to customers or employees, interpret their feedback, take timely follow-up action, and monitor results.
Table of Contents (16 chapters)
1
Section 1: Working with Microsoft Forms and Customer Voice
5
Section 2: Implementing Common Feedback Solutions with Microsoft Forms and Dynamics 365 Customer Voice
12
Section 3: Administering Microsoft Forms and Dynamics 365 Customer Voice

Analyzing survey results

Analyzing survey results involves evaluating the KPI score, identifying relevant key drivers for the KPI scores, and summarizing the text comments.

Analyzing KPIs

When analyzing survey results and KPI scores, how do you know whether the score is good? Ideally, you can compare your score with other organizations in your industry.

Forrester Research publishes an annual report of the NPS score for 250 brands across 14 industries (see https://www.forrester.com/report/Net+Promoter+Benchmarks+2020+US/-/E-RES162297). In addition, there are other organizations that are conducting surveys and compiling scores based on the same questions, so they can be benchmarked. In the United States, the American Customer Satisfaction Index (theacsi.org) compiles a customer satisfaction index across 50 industries and publishes the scores on their website.

For employee feedback, there are a few consortiums that share index scores among member organizations, among them...