Book Image

Working with Microsoft Forms and Customer Voice

By : Welly Lee
Book Image

Working with Microsoft Forms and Customer Voice

By: Welly Lee

Overview of this book

Microsoft Forms and Dynamics 365 Customer Voice enable organizations to collect and analyze feedback from employees and customers, helping developers to integrate their feedback and business users to collect feedback that will guide them to develop customer-centric solutions. This book takes a hands-on approach to leveraging Microsoft Forms and Dynamics 365 Customer Voice capabilities for common feedback scenarios and covers best practices and tips and tricks to have your solution up and running in no time. You'll start by exploring common scenarios where organizations collect feedback from employees and customers and implement end-to-end solutions with Forms. You’ll then discover how to create surveys and get to grips with different configuration options commonly used for each scenario. Throughout the book, you'll also find sample questions and step-by-step instructions for integrating the survey with related technology such as Microsoft Teams, Power Automate, and Power BI for an end-to-end scenario. By the end of this Microsoft book, you’ll be able to build and deploy your complete solution using Microsoft Forms and Dynamics 365 Customer Voice, allowing you to listen to customers or employees, interpret their feedback, take timely follow-up action, and monitor results.
Table of Contents (16 chapters)
1
Section 1: Working with Microsoft Forms and Customer Voice
5
Section 2: Implementing Common Feedback Solutions with Microsoft Forms and Dynamics 365 Customer Voice
12
Section 3: Administering Microsoft Forms and Dynamics 365 Customer Voice

Distributing surveys

To get the maximum number of responses, you need to think about the return on investment for your survey respondents. How much effort will your respondents think it will take to respond to your survey (cost) and what is in it for them (benefit)? In other words, you need to minimize the perceived cost and to make the benefit clear upfront. Otherwise, your survey respondent will be less motivated to answer your survey and you will get fewer survey responses.

There are several ways to minimize the cost of taking a survey.

Keep the survey as short as possible

The most direct way to reduce the cost for your survey respondent is to reduce the number of survey questions. At the beginning of the chapter, I talked about only collecting data for specific purposes. Your survey should have a goal and you need to make sure you ask just enough questions to meet your goal. Every additional question you add to your survey will add more effort for respondents and will...