Every website owner wants to increase and improve the traffic to their website. The first step in doing this is understanding and interpreting the data that our visitors provide for us. Fortunately, Piwik takes care of a lot of this with easy to understand reports, tables, and charts giving us more time to take actions to improve our traffic based on the data. In order to accomplish this, we need to get to know the user interface of Piwik. Most of the pages in Piwik are composed of widgets that we can add, remove, and customize to our specific needs once we get to know more about Piwik in this chapter.
In later chapters, we will be adding more features to the interface of Piwik by tracking goals and setting up e-commerce tracking that will only be available after setup. In this chapter, we will cover only the details of the interface available right after installation.
In this chapter, we will learn to:
Use Piwik's menus to navigate to the report...