Book Image

Lean Mobile App Development

By : Mike van Drongelen, Aravind Krishnaswamy
Book Image

Lean Mobile App Development

By: Mike van Drongelen, Aravind Krishnaswamy

Overview of this book

Lean is the ultimate methodology for creating a startup that succeeds. Sounds great from a theoretical point of view, but what does that mean for you as an a technical co-founder or mobile developer? By applying the Lean Start-up methodology to your mobile App development, it will become so much easier to build apps that take Google Play or the App Store by storm. This book shows you how to bring together smarter business processes with technical know-how. It makes no sense to develop a brilliant app for six months or longer only to find out later that nobody is interested in it. Build a Minimum Viable Product (MVP) first. Validate your hypotheses early and often. Discover effective product development strategies that let you put Facebook's famous axiom "move fast and break things" into practice. A great app without visibility and marketing clout is nothing, so use this book to market your app, making use of effective metrics that help you track and iterate all aspects of project performance.
Table of Contents (22 chapters)

Minimal Viable Product Case Studies

In this final chapter, we explore different strategies for the construction of a Minimal Viable Product (MVP).

These include the following:

  • Concierge
  • Landing page
  • Fake-O-Backend
  • Competitor apps
  • Analog
  • Dry-wallet
  • Letter of intent

The preceding strategies provide a framework for running quick experiments at varying levels of fidelity, and leveraging the learnings to answer high-risk assumptions about your app's business model canvas.

In this chapter, we'll dive into an MVP case study to learn more about how they are applied across a series of experiment loops.

We'll discuss Fun with Charades, an app that my team and I built to help people around the world play charades through an online video chat room. We'll discuss the original vision, key high-risk assumptions we faced, how we developed a hypothesis-led approach to testing...