Congratulations! You have covered a lot of ground in this chapter. You transformed the cookie-cutter starter website into your own distinctive website. Lots more remains to be done, of course, but you have got off to a good start.
To recap:
Your site's Home page is the gateway to your site. You should avoid the temptation to fill it up with nonsensical text and pictures.
Good websites use a common template for their pages so that visitors can find what they're looking for in expected locations. Office Live Small Business makes it easy to build templates by giving you the ability to save any web page as a template.
The success or failure of your site depends, to a great extent, on how easily and intuitively visitors can find what they're looking for. Therefore, you should write short, but meaningful copy. Remember, content is still king.
Every website that collects personal information from visitors should have a privacy policy. Remember, a privacy policy statement is a legal document...