Book Image

Learning Tableau 2022 - Fifth Edition

By : Joshua N. Milligan
Book Image

Learning Tableau 2022 - Fifth Edition

By: Joshua N. Milligan

Overview of this book

Learning Tableau 2022 helps you get started with Tableau and data visualization, but it does more than just cover the basic principles. It helps you understand how to analyze and communicate data visually, and articulate data stories using advanced features. This new edition is updated with Tableau’s latest features, such as dashboard extensions, Explain Data, and integration with CRM Analytics (Einstein Analytics), which will help you harness the full potential of artificial intelligence (AI) and predictive modeling in Tableau. After an exploration of the core principles, this book will teach you how to use table and level of detail calculations to extend and alter default visualizations, build interactive dashboards, and master the art of telling stories with data. You’ll learn about visual statistical analytics and create different types of static and animated visualizations and dashboards for rich user experiences. We then move on to interlinking different data sources with Tableau’s Data Model capabilities, along with maps and geospatial visualization. You will further use Tableau Prep Builder’s ability to efficiently clean and structure data. By the end of this book, you will be proficient in implementing the powerful features of Tableau 2022 to improve the business intelligence insights you can extract from your data.
Table of Contents (20 chapters)
18
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19
Index

Visualization considerations

Tableau employs good practices for formatting and visualization from the time you start dropping fields on shelves. You’ll find that the discrete palettes use colors that are easy to distinguish, the fonts are pleasant, the grid lines are faint where appropriate, and numbers and dates follow the default format settings defined in the metadata.

The default formatting is more than adequate for discovery and analysis. If your focus is analysis, you may not want to spend too much time fine-tuning the formatting until you are getting ready to share results. However, when you contemplate how you will communicate the data to others, you might consider how adjustments to the formatting can make a major difference to how well the data story is told.

Sometimes, you will have certain formatting preferences in mind or a set of corporate guidelines that dictate font and color selections. In these cases, you might set formatting options in a blank workbook...