If you choose to provide only one of the available popular video formats for the Web, then you are going to exclude a large chunk of people from seeing your video. For example, if you elect to use the h.264 format supported on Apple mobile devices, that video cannot be viewed by the 30% or so of all users who are navigating the Web with Firefox. Conversely, if you provide Flash Video (FLV), then your video can be watched in Firefox, but not by the highly valued 5% of web browsers browsing on their i-devices.
Our challenge, then, is to supply a fast-downloading, compressed web video that is supported in every browser (or at least every significant browsing environment).
No problem, by the end of this chapter, you will be able to do that in Dreamweaver CS5.5.