Sign In Start Free Trial
Account

Add to playlist

Create a Playlist

Modal Close icon
You need to login to use this feature.
  • Book Overview & Buying osCommerce Webmaster's Guide to Selling Online
  • Table Of Contents Toc
osCommerce Webmaster's Guide to Selling Online

osCommerce Webmaster's Guide to Selling Online

By : Vadym Gurevych
4.3 (4)
close
close
osCommerce Webmaster's Guide to Selling Online

osCommerce Webmaster's Guide to Selling Online

4.3 (4)
By: Vadym Gurevych

Overview of this book

If you have an osCommerce-based online business, you need this book. Packed with expert guidance on all aspects of building a better online, this book will make your store stand out from the crowd.All approaches and techniques described here are proven to have worked well for successful osCommerce-based online businesses among the, over 650, all around the globe with which the author has been actively involved as developer, project manager, or online business consultant.osCommerce is an open-source e-commerce solution written in PHP and MySQL that can be set up on various platforms. More than 10,000 businesses and sole traders all around the world benefit from its features and flexibility. The importance of the osCommerce community consisting of over 100,000 can not be stressed enough as this is where both online merchants and web developers can communicate and find solutions. There are many "contributions" ?¢‚Ǩ‚Äù modules for osCommerce that further extend its functionality ?¢‚Ǩ‚Äù making it suitable for almost every business's requirements.
Table of Contents (18 chapters)
close
close
osCommerce Webmaster's Guide to Selling Online
Credits
About the Author
About the Reviewer
Preface
13
Afterword

Chapter 8. Increasing Order Value

Increasing the values of online orders automatically increases the turnover of an online store, because the number of customers remains the same but the average order amount increases. Profit figures also increase, though the profitability of the business may drop, and the margin the online store makes on orders with increased value may drop because incentive discounts are often offered to customers to make them buy more.

But increasing order values doesn't necessarily have to negatively affect the margins at the same time. Because the value of the order can be increased not only by providing discounts to customers who buy many products simultaneously, but also by making the customers aware of related products that are likely to be of interest to them, or by selling extra services to customers. Then, the margin that the online store makes on an average order doesn't have to change as customers will be just buying more products and services at regular prices...

Visually different images
CONTINUE READING
83
Tech Concepts
36
Programming languages
73
Tech Tools
Icon Unlimited access to the largest independent learning library in tech of over 8,000 expert-authored tech books and videos.
Icon Innovative learning tools, including AI book assistants, code context explainers, and text-to-speech.
Icon 50+ new titles added per month and exclusive early access to books as they are being written.
osCommerce Webmaster's Guide to Selling Online
notes
bookmark Notes and Bookmarks search Search in title playlist Add to playlist font-size Font size

Change the font size

margin-width Margin width

Change margin width

day-mode Day/Sepia/Night Modes

Change background colour

Close icon Search
Country selected

Close icon Your notes and bookmarks

Confirmation

Modal Close icon
claim successful

Buy this book with your credits?

Modal Close icon
Are you sure you want to buy this book with one of your credits?
Close
YES, BUY

Submit Your Feedback

Modal Close icon
Modal Close icon
Modal Close icon