Book Image

Unity 2022 Mobile Game Development - Third Edition

By : John P. Doran
Book Image

Unity 2022 Mobile Game Development - Third Edition

By: John P. Doran

Overview of this book

Unity is a well-established player in the mobile game development sphere, and its new release, Unity 2022, is packed with new, exciting features. In Unity 2022 Mobile Game Development, Third Edition, you'll get to grips with the Unity game engine by building a mobile game and publishing it on the most popular mobile app stores as well as exploring the all-new features. This book provides a comprehensive and practical approach to mobile game development, helping you build an endless runner game. Starting with setting up a simple Unity project for mobile development, you’ll delve into various essential aspects needed to successfully create and publish your game. You’ll acquire a range of skills, such as incorporating touch gestures, monetizing your game with Unity Ads and in-app purchases, designing an intuitive UI, and seamlessly integrating social media functionalities. Additionally, you’ll gain valuable insights into player preferences and behavior using Unity's analytics tools. You’ll also explore features of augmented reality in Unity 2022, enhancing your game's appeal. By the end of this book, you’ll be well-equipped to reap the power of Unity 2022 to build, optimize, and publish robust cross-platform mobile games with C#, as well as widening your skill set and enhancing your credentials as a game developer.
Table of Contents (21 chapters)
1
Part 1: Gameplay/Development Setup
4
Part 2: Mobile-Specific Features
11
Part 3: Game Feel/Polish

Opt-in advertisements with rewards

According to AdColony, the most recommended form of mobile game ad according to 58% of mobile developers is the rewarded video ad. By that, we’re referring to making ads an opt-in experience where players choose to see an ad and receive some kind of bonus in return. That way, users feel it’s a choice for them whether or not to watch the ad, and they feel more compelled to watch it because they will get something out of it.

Rewarded ad placements typically yield higher effective Cost Per 1000 Impressions (eCPMs) since they offer more engagement from users by allowing them to opt in before watching an ad in exchange for some in-game reward.

Note

If you’re interested in learning more about why reward ads are recommended, check out https://www-staging.adcolony.com/blog/2016/04/26/the-top-ads-recommended-by-mobile-game-developers/.

In our game, we could add the choice of restarting the game or seeing an ad to continue the...