Chapter 6: The Second Core Drive - Development & Accomplishment
Development & Accomplishment is the Second Core Drive of the Gamification Framework Octalysis. This is the Core Drive where people are driven by a sense of growth and a need to accomplish a targeted goal. It is what focuses us on a career path, generates our enthusiasm and commitment to learning a new skill, and ultimately motivates us by showing us how far we’ve come and how much we’ve grown.
Many people have memories of their kindergarten teachers giving them gold stars to emphasize good behavior. Even though these stickers don’t become real prizes, children are often extremely intent on obtaining more stars and will focus on determining how best to gain them. That’s a very straightforward demonstration on the effects of Development & Accomplishment and how easy it is to add them into an experience.
This is also the most common implementation of gamification...