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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook - Second Edition

By : Mike King, Melissa Murphy
5 (2)
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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook

5 (2)
By: Mike King, Melissa Murphy

Overview of this book

In today’s competitive landscape, the ability to create a unified view of the customer and turn data into actionable insights is a game-changer for businesses. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. The book will guide you through the tools, techniques, and scenarios needed to confidently tackle the B2C Solution Architect exam. You’ll start by building a robust understanding of each component within the Customer 360 ecosystem, diving into their capabilities, data models, and governance structures. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. By the end of this journey, you’ll not only be prepared to ace the exam but also to excel as a Salesforce B2C Solution Architect, ready to shape the future of customer engagement.
Table of Contents (22 chapters)
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1
Part 1:Customer 360 Component Products
8
Part 2: Architecture of Customer 360 Solutions
14
Part 3: Salesforce Certified B2C Solution Architect

Complementary component topics

No topics factor as heavily into the B2C Solution Architect certification or on-the-job responsibilities as the three primary products: the Lightning Platform, Marketing Cloud Engagement, and B2C Commerce. The other products you should be familiar with to be fully prepared are those that complement the core B2C solution architecture.

For the most part, these products were covered in sufficient detail in Chapter 6, Salesforce Ecosystem – Building a Complete Solution. Additional products in the Commerce Cloud space were covered in Chapter 3, Direct-to-Consumer Selling with B2C Commerce. The goal of these chapters and the goal of a B2C solution architect should be to recognize when another Salesforce product would meet the needs of a solution, its overall role in the solution, and how it would integrate.

If you’re looking to focus on any of these components in more detail, your best resources are going to be Trailhead and PLC. You can...

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