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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook - Second Edition

By : Mike King, Melissa Murphy
5 (2)
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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook

5 (2)
By: Mike King, Melissa Murphy

Overview of this book

In today’s competitive landscape, the ability to create a unified view of the customer and turn data into actionable insights is a game-changer for businesses. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. The book will guide you through the tools, techniques, and scenarios needed to confidently tackle the B2C Solution Architect exam. You’ll start by building a robust understanding of each component within the Customer 360 ecosystem, diving into their capabilities, data models, and governance structures. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. By the end of this journey, you’ll not only be prepared to ace the exam but also to excel as a Salesforce B2C Solution Architect, ready to shape the future of customer engagement.
Table of Contents (22 chapters)
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1
Part 1:Customer 360 Component Products
8
Part 2: Architecture of Customer 360 Solutions
14
Part 3: Salesforce Certified B2C Solution Architect

Enterprise integration using middleware

While the architectural options described previously may be appropriate if you have one or two instances in each system, they’ll quickly become unmanageable if you have 10, 20, or more. Even in smaller ecosystems, there are significant benefits to taking a more rigorous approach to integration both within the Salesforce ecosystem and across the enterprise.

Using an integration middleware tool such as MuleSoft, it is possible to both simplify and scale the integration architecture described previously. In Chapter 8, Integration Architecture Options, we started by discussing point-to-point integration options and then covered options using integration middleware. We’ll do the same here.

Tip

We’re primarily using MuleSoft and Heroku here as our integration middleware choices. They have significant advantages, especially in the Salesforce ecosystem, but the same concepts apply to any integration tool, including MuleSoft...

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Salesforce B2C Solution Architect's Handbook
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