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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook - Second Edition

By : Mike King, Melissa Murphy
5 (2)
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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook

5 (2)
By: Mike King, Melissa Murphy

Overview of this book

In today’s competitive landscape, the ability to create a unified view of the customer and turn data into actionable insights is a game-changer for businesses. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. The book will guide you through the tools, techniques, and scenarios needed to confidently tackle the B2C Solution Architect exam. You’ll start by building a robust understanding of each component within the Customer 360 ecosystem, diving into their capabilities, data models, and governance structures. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. By the end of this journey, you’ll not only be prepared to ace the exam but also to excel as a Salesforce B2C Solution Architect, ready to shape the future of customer engagement.
Table of Contents (22 chapters)
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1
Part 1:Customer 360 Component Products
8
Part 2: Architecture of Customer 360 Solutions
14
Part 3: Salesforce Certified B2C Solution Architect

Index

As this ebook edition doesn't have fixed pagination, the page numbers below are hyperlinked for reference only, based on the printed edition of this book.

A

abandoned cart

data model 286-288

workflow 285, 286

abandonment journeys

revenue, capturing with 283, 284

Account Manager 61, 73, 202

AccuWeather API 403

reference link 403

activation 136, 137

Active Directory 391

admin tools 63

Adobe Experience Manager 151

Advertising Studio 94

Agent Work 41

Alert Manager 326

Amazon Web Services (AWS) 164

AMPscript 92, 98

Analytics Builder 90

Analytics Builder and standard reports

reference link 90

Analytics REST API 44

Apex Exception Emails 326

Apex Integration Services 360

Apex REST API 45

Apex Scheduler 403

Apex SOAP APIs 45

API authentication 106

API integrations 105

server-to-server integrations 106, 107

web and public app integrations 107, 108

API Quotas 79

...
CONTINUE READING
83
Tech Concepts
36
Programming languages
73
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Salesforce B2C Solution Architect's Handbook
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