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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook - Second Edition

By : Mike King, Melissa Murphy
5 (2)
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Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook

5 (2)
By: Mike King, Melissa Murphy

Overview of this book

In today’s competitive landscape, the ability to create a unified view of the customer and turn data into actionable insights is a game-changer for businesses. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. The book will guide you through the tools, techniques, and scenarios needed to confidently tackle the B2C Solution Architect exam. You’ll start by building a robust understanding of each component within the Customer 360 ecosystem, diving into their capabilities, data models, and governance structures. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. By the end of this journey, you’ll not only be prepared to ace the exam but also to excel as a Salesforce B2C Solution Architect, ready to shape the future of customer engagement.
Table of Contents (22 chapters)
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1
Part 1:Customer 360 Component Products
8
Part 2: Architecture of Customer 360 Solutions
14
Part 3: Salesforce Certified B2C Solution Architect

Project sequencing

There are many ways to prioritize and sequence work based on business priority. You might decide to implement the features that will build upon your existing technology footprint before investing in new technology. You might choose to work on the most impactful components first, the ones that are going to have the biggest effect on revenue or customer satisfaction. Maybe your business is coming up against the end of a software contract and the most important thing is to get your customer service team up and running on Service Cloud before the old system expires.

No matter what method of prioritizing outcomes is appropriate for your situation, there are a few things you’ll need to get right out of the gate.

Building a firm foundation

Your job as the B2C solution architect is to make sure that any foundational decisions around data strategy or integration are properly thought through and accounted for. There will always be incremental improvements to...

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Salesforce B2C Solution Architect's Handbook
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