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Book Overview & Buying
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Table Of Contents
Creators of Intelligence
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AA: If you were in a greenfield situation now – say you walked into an organization that had just commenced the journey to becoming data-driven – how would you advise them on how they should prioritize their approach? How should they think about structuring their teams – centralized versus distributed; roles, responsibilities, and reporting lines; and so on? In a general sense, how would you set up an organization that said to you, “We want to be data-driven. Go for it?”
KM: Well, if you were to ask me without constraints what would I do, I would answer very differently from how I would answer if I was taking into account the organizational culture and organizational belief about data and analytics. It is remarkable to me how confident individuals who don’t know much about this space are in how a solution needs to be constructed. These are people who are saying, “We are really struggling with data and analytics...
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