Book Image

PrestaShop 1.5 Beginner's Guide - Second Edition

Book Image

PrestaShop 1.5 Beginner's Guide - Second Edition

Overview of this book

PrestaShop is an open source, e-commerce solution which allows you to build a highly functional, flexible, and attractive online store.In"PrestaShop 1.5 Beginner's Guide" you will learn how to set up, extend, and personalize your own online shop. Newly updated to focus on PrestaShop 1.5, this book features descriptive and practical tutorials on everything you need to make a splash in the world of e-commerce.If you want to start selling your products online but are a bit daunted about shipping, tax, and designing your online presence, then this is the book for you.This practical book starts by showing you how to download, install, and configure your own shop. Using a step-by-step approach, this book takes you through the processes required to create a fully functioning online shop with the potential to make you serious money.With distinct chapters on the methods required to make your products stand out to your customers better, this title will enable you to create and customize a vivid, online presence to get people visiting your store and buying your goods.Targeting further sales, this book then shows you how to develop a targeted search engine optimization campaign to get new customers and keep existing customers returning. From here you will learn how to tackle complicated tax rates and shipping costs efficiently and with less hassle to ensure your customers are satisfied with your service.If you want to start your own e-commerce business using PrestaShop, then this book will show you how.
Table of Contents (19 chapters)
PrestaShop 1.5 Beginner's Guide
Credits
About the Authors
About the Reviewers
www.PacktPub.com
Preface
Pop Quiz Answers
Index

Time for action – creating a special offer


The following steps help us create special offers and make sure they will never go unnoticed:

  1. Click on the Catalog tab and navigate to the category or subcategory that contains the product you want to make available as a special offer.

  2. Click on the Products to go to its details page.

  3. Click on Prices and go to the Specific prices section.

  4. Click on Add a new specific price.

  5. You can enter an actual monetary amount in the first box or a percentage in the second box. Monetary amounts work well for individual discounts and percentages work well as part of a wider sale. But this is not a hard-and-fast rule. So choose what you think your customers might prefer. Click on Save.

  6. Now go and have a look at the category that the product is in and click on the product as well. You'll notice the smart enticing manner that PrestaShop uses to highlight the offer. You can have as many or as few special offers as you like.

  7. But what if you wanted to really push a product offer...