Summary
Well, how about that? We got this awesome new Automation Dashboard application that we can add to our Marketing Cloud instances. Not only that, but we have an explanation about what needs to be done to build or customize an application of our own in the Marketing Cloud.
This is the end of our dive into internal automation in Marketing Cloud. We have gone over almost every aspect to optimize your usage of Marketing Cloud without requiring any external services or software.
In the next chapter, we will be diving into automation in Marketing Cloud involving external services. It certainly adds a new layer to what we have already discussed and brings all kinds of new possibilities and capabilities.