Book Image

Salesforce B2C Solution Architect's Handbook

By : Mike King
Book Image

Salesforce B2C Solution Architect's Handbook

By: Mike King

Overview of this book

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards. The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam. By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.
Table of Contents (20 chapters)
1
Section 1 Customer 360 Component Products
7
Section 2 Architecture of Customer 360 Solutions
13
Section 3 Salesforce-Certified B2C Solution Architect

Section 1 Customer 360 Component Products

This section is about understanding the tools in your toolbox.

Before we worry about designing solutions that span products, we need to understand what products we need and how they work. We'll demystify concepts such as Customer 360 and Digital 360, clarify product and cloud boundaries, and then take each of the three primary component products in the Customer 360 ecosystem, reviewing their data models, integration options, and governance.

If you're already an expert in one of these areas, feel free to just skim through that particular chapter and focus on the areas that are newer or where you need a refresher. Everything in this book relies on understanding the capabilities of the component products covered here.

This section comprises the following chapters:

  • Chapter 1, Demystifying Salesforce, Customer 360, and Digital 360
  • Chapter2, Supporting Your Customers with Service Cloud
  • Chapter 3, Direct-to-Consumer...