Book Image

Salesforce AppExchange Success Blueprint

By : Jakub Stefaniak
Book Image

Salesforce AppExchange Success Blueprint

By: Jakub Stefaniak

Overview of this book

Are you ready to turn your million-dollar ideas into reality? Salesforce AppExchange Success Blueprint is your ultimate guide to becoming a successful ISV partner and publishing your Salesforce applications on the AppExchange. This book covers every facet of the application development process, from the initial partnership establishment to smoothly preparing for security review and managing app releases. Packed with real-world examples, case studies, and detailed guides, it’ll help you master AppExchange development. Throughout this experience, you’ll discover how to create customer-centric applications that seamlessly integrate with external systems, ensuring a frictionless user experience. You’ll also navigate the intricate process of preparing for security reviews and managing app releases. In addition, you’ll delve into the critical realm of business strategy, addressing essential elements such as maximizing profitability, achieving operational excellence, leveraging analytics to make data-driven decisions, and effectively handling technical debt to maintain your app's robustness and scalability. By the end of this journey, you’ll possess a deep understanding of AppExchange development from both technical and business standpoints, making you well-prepared to excel in the Salesforce ecosystem. Let's embark on this exciting path together!
Table of Contents (19 chapters)
Free Chapter
1
Part 1:Setting the Stage
5
Part 2:Building Blocks
9
Part 3:Delivering Value
13
Part 4:Scaling for Success

Leveraging external expertise

Did you hear the one about the lone genius in his garage who took the AppExchange by storm? Me neither. And that’s because, while we often glorify the individual achiever, the real heroes of AppExchange are the orchestrators, the maestros who bring together a symphony of external talents.

Navigating the ever-shifting sands of AppExchange isn’t a solitary walk in the park. It’s more like a group hike up Mount Everest but with fewer frostbites and more API calls. To truly make your mark as an ISV partner, you can’t just rely on what’s inside the four walls of your organization.

Leveraging external expertise is at the core of AppExchange’s life. It provides specialized skills that you might not have even known existed (did someone say “cloud-based juggling integration expert?”), innovative strategies that are outside your current playbook, and diverse perspectives that challenge the...