Book Image

Salesforce AppExchange Success Blueprint

By : Jakub Stefaniak
Book Image

Salesforce AppExchange Success Blueprint

By: Jakub Stefaniak

Overview of this book

Are you ready to turn your million-dollar ideas into reality? Salesforce AppExchange Success Blueprint is your ultimate guide to becoming a successful ISV partner and publishing your Salesforce applications on the AppExchange. This book covers every facet of the application development process, from the initial partnership establishment to smoothly preparing for security review and managing app releases. Packed with real-world examples, case studies, and detailed guides, it’ll help you master AppExchange development. Throughout this experience, you’ll discover how to create customer-centric applications that seamlessly integrate with external systems, ensuring a frictionless user experience. You’ll also navigate the intricate process of preparing for security reviews and managing app releases. In addition, you’ll delve into the critical realm of business strategy, addressing essential elements such as maximizing profitability, achieving operational excellence, leveraging analytics to make data-driven decisions, and effectively handling technical debt to maintain your app's robustness and scalability. By the end of this journey, you’ll possess a deep understanding of AppExchange development from both technical and business standpoints, making you well-prepared to excel in the Salesforce ecosystem. Let's embark on this exciting path together!
Table of Contents (19 chapters)
Free Chapter
1
Part 1:Setting the Stage
5
Part 2:Building Blocks
9
Part 3:Delivering Value
13
Part 4:Scaling for Success

Choosing the right contract for your business

Welcome to the Great Ice Cream Debate: ISVforce versus OEM contracts! Now that you’ve had a taste of both flavors, it’s time to choose the perfect scoop for your business. Let’s weigh up the sprinkles and cherries of each option so that you can make an informed decision on which contract suits you best.

First, let’s consider the nature of your application and your target audience. If your app is the cherry on top of the Salesforce sundae, catering mainly to existing Salesforce customers, then the classic ISVforce contract is your go-to flavor. As an ISVforce customer, you can craft and sell your sweet creations on AppExchange, dipping into a variety of Salesforce technologies and resources. Plus, with lower revenue-sharing requirements and more flexibility in product development and support, the ISVforce route is a tempting treat.

But what if your app isn’t strictly a Salesforce topping...