Understanding the product–market fit
Whoever said decoding the core value of your app and aligning pricing with customer segments was as easy as pie, well, they probably never tried to assemble IKEA furniture without the manual. Oh, yes. You heard that right. Think of it as a thrilling escapade that requires both a discerning eye and the precision of a master craftsperson.
In the world of AppExchange, understanding your product–market fit is akin to standing in a room with a flat pack of unassembled furniture and an Allen wrench in your hand, with the picture on the box as your only guide. You have a vision of the final product and your target customers, and it’s your job to piece together the various parts, or features of your app, in a way that fits their needs and pain points.
“Does this widget go here or there?” you might wonder, much like pondering which customer segment values which feature of your app. It’s a tricky business, aligning...