Book Image

Infusionsoft Cookbook

By : Paul Sokol
Book Image

Infusionsoft Cookbook

By: Paul Sokol

Overview of this book

Table of Contents (18 chapters)
Infusionsoft Cookbook
About the Author
About the Reviewers


The third phase of lifecycle marketing is Wow. This chapter concerns itself with different tactics to Wow your new customers.

There is a general flow to the recipes and, while each can stand by itself, a new business would be advised to start at the top and work their way down.

If a small business were to implement every recipe in this chapter, I feel very strongly that their business would not only earn more per customer, but the costs to acquire a customer would go down because the automated systems would support a completely delightful experience—an experience they would surely tell their friends about.