Book Image

Salesforce B2C Solution Architect's Handbook

By : Mike King
Book Image

Salesforce B2C Solution Architect's Handbook

By: Mike King

Overview of this book

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards. The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam. By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.
Table of Contents (20 chapters)
1
Section 1 Customer 360 Component Products
7
Section 2 Architecture of Customer 360 Solutions
13
Section 3 Salesforce-Certified B2C Solution Architect

Cross-cloud application development life cycle

To implement an integrated solution, it's necessary to not only understand the way instances and environments are structured in each component product, but the way instances in one product relate to instances in another product. Salesforce orgs are different from B2C Commerce realms, and both are different from Marketing Cloud instances, but all must work together not just in a production environment but to support a full application development and testing life cycle.

Having covered each product in isolation, this section discusses how they fit together, not just in a final state architecture, but during the application development life cycle.

Tip

For a refresher on the instances and environments supported by each product, review Chapter2, Supporting Your Customers with Service Cloud; Chapter 3, Direct-to-Consumer Selling with Commerce Cloud B2C; or Chapter 4, Engaging Customers with Marketing Cloud.

The following sections...