Book Image

Salesforce B2C Solution Architect's Handbook

By : Mike King
Book Image

Salesforce B2C Solution Architect's Handbook

By: Mike King

Overview of this book

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards. The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond. Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam. By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.
Table of Contents (20 chapters)
1
Section 1 Customer 360 Component Products
7
Section 2 Architecture of Customer 360 Solutions
13
Section 3 Salesforce-Certified B2C Solution Architect

Single source of truth

Architecting for a single source of truth means designing a system where each component pulls from a single authoritative location for data and all updates flow back to that central system. This practice is typically referred to as master data management (MDM). Although it is helpful to be familiar with this concept when designing a B2C solution architecture, this approach alone cannot create an integrated B2C solution on Salesforce.

The primary reason why we need to integrate products together rather than leverage a single source of truth is that each component product in the Salesforce B2C solution architecture ecosystem is designed to rely only on its own internal representation of data. Because these are SaaS solutions, there's no way to change the underlying data model. By building custom components using tools such as Salesforce Platform Lightning Web Components (LWC) or B2C Commerce SFRA changes, the user experience can be decoupled from the platform...